Tough one. The photo is property of the photographer. But...
If they were using your image, it would be a different story, and they would have to have a model form completed. But just using a vehicle is generally considered OK from a legal standpoint.
I have worked in marketing in the offroad industry and can tell you that pulling a stunt like that is considers super low-class. Common practice is, at minimum, to give product, t.shirts, schwag, etc.
No surprise from airraid though. Total snake oil. No respect for any company that sells throttle body spacers.
< '81 CJ7, Chev power. Leaf springs baby!
2016 JKU Sport
The good guys: Synergy, Artec, MetalCloak, MCE
- 2.5" MC coils, Synergy arms and drag link flip.
- 37" BFG MTs on 17x8.5 -6
2013 GC... 5.7(MILF command centre)