I'm a fan, and I'm a fan of the new Cherokee too.
I PERSONALLY would not purchase one! But, that being said, I think that they will sell well with other audiences.
If every other Jeep model sells well, and the company becomes more profitable, it will just mean that they have more money to play with and more concepts to test!
I'm going to stay positive. Wrangler sales alone will not keep Jeep in business. I would love to see Jeep stay around for many, many, many more decades to come. If this helps them do so, I'm all for it.
I think it's a pretty attractive little car too, it will probably compete with the Kia Soul and offer a little bit of 4x4 capability too. Might sell well with college/high school students
I just hope that we get to see a Jeep Truck again someday soon.